Does your business have a marketing plan?
The fact is that most businesses do not. But, what also is a fact is that they sure would make a lot more money if they did!
A marketing plan is a blueprint that outlines your company’s marketing efforts for the coming year. It describes business activities involved in accomplishing specific marketing objectives within a set time frame. Not only does it help businesses reach their monthly sales and marketing goals, it also helps them know what is working and what isn’t. [Read more…]